In its bid to boost its popularity among sports fans, the NFL is making official betting partnerships with three different sportsbooks. The three companies will gain exclusive access to NFL content and data in return for promoting their relationship with the league and tying their brands to their statistics. If the five-year deal works, the NFL will earn nearly $1 billion over those five years, but it can opt out of the agreement after three years. That means sports fans will get more opportunities to bet on NFL games this season.
The Liberty is one of eight original WNBA franchises and plays its home games at the Barclays Center in Brooklyn. It is owned by Joe Tsai, majority owner of the Brooklyn Nets. In November of 2021, BetMGM also became an official betting partner with the Knicks, Rangers, and Madison Square Garden. The partnership with the Nets, Knicks, and Rangers also paved the way for future partnership agreements.
DraftKings’ daily fantasy sports product is available in seven countries around the world. There are 15 categories of daily fantasy sports available, including NBA, MLB, and PGA TOUR. In addition to being an official betting partner of MLB, DraftKings also owns the Vegas Sports Information Network, a multi-platform broadcast of the MLB. Among its other partnerships, DraftKings is the Official Sports Betting Partner of the NFL, NBA, PGA TOUR, and UFC.